Alter Ego
Made in France - Aussie owned
Alter Ego
Made in France - Aussie owned
Alter Ego
Made in France - Aussie owned
Alter Ego
Made in France - Aussie owned
Alter Ego
Made in France - Aussie owned

Alter Ego

Sale price$42.00 FROM  $31.50 FROM  $29.40
Extrait / Eau de Parfum. Size: 50ml / 1.7oz
Inspired by

Gucci's Guilty

(Retail Price $183)
Try for 30 days, risk free. If you're not 100% happy, we'll give you a full refund!
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Note: Àerre is not associated with Gucci's Guilty. Use of other brands' trademarks is solely for the purpose of helping consumers identify smell. We do not make counterfeit versions of Gucci's Guilty. We make our own formulations, inspired by famous perfumes.

Concentration: 20%
Gender: Women
Vegan | Cruelty-free | Made in France

Step into your power with Alter Ego by Àerre. Inspired by Gucci’s Guilty, this scent is a study in contrasts—where boldness meets grace, warmth meets cool, and every note pulses with unforgettable energy.

It opens with a daring spark of pink pepper and fresh green herbs—bright, spicy, and impossible to ignore. Then, it melts into golden amber and velvety woods, wrapping your skin in a sensual, smouldering aura.

Àerre’s Alter Ego, an impression of Gucci’s Guilty, is for women who embrace every facet of themselves—fearless, tender, untamed, and unapologetically sure.

Top Notes (The first notes you smell) - Pink Pepper, Mandarin, Bergamot

Middle Notes (The heart of the perfume) - Lilac, Peach, Jasmine

Bottom Notes (The notes that linger all day) - Patchouli, Amber, Vanilla

Vegan | Cruelty Free | Clean Ingredients

Ingredients: Alcohol, fragrance and water. All our fragrances are made in France, are vegan and made with a high-end blend of natural ingredients and safe synthetics. If you're concerned about potential allergens, please email us at hello@aerre.co

Here are the details: Alcohol Denat, Parfum (Fragrance), Aqua/Water/Eau, Methyl Dihydrojasmonate, Dipropylene Glycol, Hexyl Cinnamal, Hexadecanolide, Tetrahydromugol, Iso E Super, Linalool, Linalyl Acetate, Ethylene Brassylate, Dihydro Beta Ionone, Cedrol Methyl Ether, Hydroxycitronellal, Alpha-Hexylcinnamaldehyde, 3-Methylcyclopentadecenone, Alpha-Isomethyl Ionone, Pogostemon Cablin Oil, Geraniol, Methyl Anthranilate, Limonene, Heliotropine Acetal, Ethyl Decadienoate, Beta-Pinene.

Alter Ego by Àerre: A Bold Feminine Twist on Gucci’s Guilty

Lean into the unexpected. Àerre’s Alter Ego, inspired by Gucci’s Guilty, is a fragrance built on delicious contradictions: fresh yet fiery, clean but magnetic, soft and bold all at once. This isn’t just perfume—it’s a second skin for women who don’t play by the rules.

From the very first spritz, Alter Ego bursts open with a bright, spicy-green accord echoing the unforgettable opening of Gucci’s Guilty. Pink pepper and vibrant herbs electrify the senses, delivering that confident spark you only get from something with real personality. Like Gucci’s Guilty, it captures attention effortlessly—alive, crisp, and brimming with momentum.

Then comes the shift. As Alter Ego settles, the temperature rises. Smooth cedarwood and golden amber emerge, enveloping your skin in a warm, sensual glow—just like the iconic drydown that made Gucci’s Guilty a staple. It’s sophisticated and magnetic, but never overpowering. Think balance, refinement, and quiet power.
First launched in 2011 by perfumer Jacques Huclier, Gucci’s Guilty quickly became a modern classic for women who wanted something sparkling yet full-bodied. Àerre’s Alter Ego takes inspiration from that beloved formula and reimagines it through a cleaner, more contemporary lens—perfect for today’s multifaceted woman.

Bright enough for a morning meeting, seductive enough for a late-night detour, and fluid enough to move with you everywhere in between, Alter Ego adapts to your energy. Like Gucci’s Guilty, it transforms as it reacts with your skin, making it wearable all year round but especially captivating during those transitional seasons when you’re shifting between cool and warm.

Looking to layer? Alter Ego plays beautifully with a citrus-forward scent to amplify its freshness or something oud-based to draw out its darker undertones. Like Gucci’s Guilty, it’s built for versatility—easy to wear solo, but even more intriguing when combined.

What truly sets Àerre’s Alter Ego apart is the attitude it evokes. It’s for women who embrace complexity with ease—those who know that confidence comes from contrast. Like Gucci’s Guilty, it isn’t about being one thing. It’s about being everything, unapologetically.

Alter Ego by Àerre invites you to rewrite the rules. Inspired by Gucci’s Guilty, it captures the essence of a woman who owns every side of herself—sharp and soft, spontaneous and composed. The kind of woman who walks into a room and shifts its temperature, not with volume but with presence.

If you’ve ever been drawn to the unmistakable magnetism of Gucci’s Guilty, Àerre’s Alter Ego gives you that same signature allure—refined, reinterpreted, and ready to wear.
Because in a world that begs you to choose, Àerre’s Alter Ego, inspired by Gucci’s Guilty, dares you to be both. Again and again.

The finest French ingredients.

We source our scents from Provence, the world’s perfume capital. Our products are Colourant & UV filter-free, vegan & cruelty-free.

Try first, decide later.

Perfumes are personal, which is why you can try out as many full-sized bottles as you like for 30-days, risk-free, If any scent is not right for you, just send it back for a full refund or exchange. Return postage is also free when you buy 3 or more bottles - so get trying!

Got questions?

This depends on your usage habits. On average, one of our 50ml bottles will last for approximately 2-3 months when used once per day.

Yes. Our perfumes are made with a concentration of 20-30% aromatic compounds. This technically classifies all our perfumes as Extrait de Parfum, which makes them extremely long lasting. But we usually use the term Eau de Parfum because most people have never heard of Extrait (despite the fact that our perfumes are technically stronger than EDP).

Our perfumes are classified as Extrait de Parfum. But for ease of cummunication we usually use the term Eau de Parfum because most people have never heard of Extrait (despite the fact that our perfumes are actually stronger than EDP).

Simple. Try any perfume at home for 30 days and if you're not 100% satisfied, just send it back for a full refund or exchange. No questions asked.

Àerre is an independent fragrance house producing high-quality perfumes and fragrances that are inspired by renowned brands. Any brands mentioned are done so for illustrative purposes only, and we are in no way affiliated with these brands.

Absolutely. Our perfumes are made in France by some of the same suppliers who sell to the big designer brands. We use a high-end blend of natural ingredients and safe synthetics, and all our fragrances comply with EU and Australian safety regulations.

Customer Reviews

Overall rating: 4.7 / 5 from 30 reviews.

Customer video review of Alter Ego

FAVORITE LOVE LOVE LOVE So excited for this one, customer for life!

Alter Ego

Store owner replied: so glad you’re loving it — thanks so much for the support🥰

Customer photo review of Alter Ego

Really impressive scent, well done Aerre!

Alter Ego

Store owner replied: Ahh we love this! 🥰 So glad you’re impressed with the scent — thanks so much for the support! ✨

Customer video review of Alter Ego

Love the perfumes I brought! I’ve brought multiple time and time again, always getting complimented on my smell & just love the magnet clicking lids so convenient! Will definitely be back for more 😍

Alter Ego

Store owner replied: That’s so lovely! 😍 We’re thrilled you keep coming back, love the scents, and enjoy the magnetic lids — can’t wait to have you back for more!✨

Smells so delicious and lasts so long!!

Alter Ego

Store owner replied: So glad you’re loving it 🧡 Really happy the scent and longevity are hitting the mark for you 😊

I was wearing this fragrance. My niece loved the scent so I bought her one as a surprise gift. She loves it

Alter Ego

Store owner replied: Love this! Such a sweet gift idea 😍 so glad your niece is loving it too!

The perfume was so nice and lasted for so long. Love it.

Alter Ego

Store owner replied: So glad you’re loving it! 😍 Thanks for sharing 💕

I didn't think the fragrance resembled Gucci Guilty that much. The Alter Ego does suit me, however also found it very strong when first applied. I prefer a more subtle fragrance level. Great pricing though.

Alter Ego

Store owner replied: Thanks for giving Alter Ego a try and sharing your experience :)

Heard about Aerre from my son and daughter in law and then thought one day, I wonder if they do my perfume and of course they did ... so I brought one of each of them, to be honest the four cost just a little bit more then my fav perfume and smell just as good ... Thankyou Aerre ...

Alter Ego

Store owner replied: What a lovely way to discover Àerre! So nice that your son and daughter-in-law put you onto us. Hope you enjoy all four 🧡

My favourite. Have bought it numerous times

Alter Ego

Store owner replied: A true favourite is the best kind of review! 😊 Thanks for your continued support, we’re so glad you’re still loving this scent.

Love these items

Alter Ego

Store owner replied: Thanks so much for your support and for sharing the love 🧡

Trying new fragrance beautiful thankyou.

Alter Ego

Store owner replied: Love this 😍 hope you enjoy your new fragrance journey ✨

Second order, and I ordered 2x bottles - so yeah it’s pretty darn good

Alter Ego

Store owner replied: Second order says a lot 😊 Thanks for coming back and sharing this with us.

Happy with my purchase. Will do it again in the future.

Alter Ego

Store owner replied: Awesome! Thanks so much!💖

I love the scents

Alter Ego

Store owner replied: Yay! Thank you so much!😊

Absolutely stunning scents!! The quickest, most reliable shipping i have delt with, just amazing!

Alter Ego

I think I ordered the wrong one. I thought I ordered Gucci It is nice though

Alter Ego

Store owner replied: Thanks for your feedback 😊 Glad that you still find it nice. If you need any help checking or arranging an exchange, feel free to email us at hello@aerre.co 💕

I love the smell

Alter Ego

Store owner replied: Yay! Thanks so much!🥰

They dont last long more than 1-2 hrs

Alter Ego

I think this is going on my ‘fave/ repeat” list… along with the Maroccan Sunrise & Sunset in Paris! 10/10!!!!

Alter Ego

Store owner replied: Love that! 😍 So happy it’s made your fave list—Moroccan Sunrise and Sunset in Paris are great picks too! Thanks so much for the 10/10!

Better than expected! Love it!

Alter Ego

Store owner replied: So happy to hear that! 😍 Love that it exceeded your expectations!

Absolutely awesome

Alter Ego

Store owner replied: Thank you so much!

I purchased this as gifts for Christmas so can't really advise on how it smells but I can say if it is anything like the ones I personally own, I know it will be fantastic!

Alter Ego

Store owner replied: So glad to hear that! 😊 We hope your gifts are a hit and just as amazing as your own favourites!

Smells just like the original - love it for the price!!

Alter Ego

Store owner replied: So glad you love it! 😍 Awesome value and great to hear it smells just like the original — thanks for sharing!🧡

Love it

Alter Ego

Love them!

Alter Ego

Store owner replied: Thanks so much! We’re thrilled you love them!😍

Love this

Alter Ego

Store owner replied: Thanks so much! Glad you’re loving it!🥰

So delicious and probably my favourite ❤️

Alter Ego

Store owner replied: So glad to hear that! Love that it’s become your favourite ❤️✨

I love all the scents. The packaging is just perfect.

Alter Ego

Store owner replied: Thanks heaps! So glad you’re loving both the scents and the packaging🧡

Smells gorgeous

Alter Ego

Store owner replied: Thanks so much! 💖

The perfume is perfect — excellent notes, exactly what I expected.

Alter Ego

Store owner replied: Thank you so much! We’re thrilled to hear you’re loving it💖

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