Buy any 3 items🔥 get 10% OFF Buy any 4 items🔥 get 15% OFF Buy any 5 items🔥 get 20% OFF Buy any 6+ items🔥 get 25% OFF
And get FREE SHIPPING with any 3+ items.
Save with Aerre Rewards!
Aerre Rewards is a membership program designed to give you deeper discounts and access to exclusive benefits. Membership is just $10 and lasts for 2 years.
Aerre Rewards membership costs just $10 and lasts for 2 years. Membership will auto renew every 2 years until cancelled. You can cancel anytime in your account.
*Extra 5% off applies to normal 3+ bundle discounts- it does not apply during sale periods where these discounts might already increase.
Manage your membership
To manage your membership, click the button below to view your account. When on your account page, click the menu bar at the top to navigate to your membership portal.
Buy any 3 items🔥 get 10% OFF Buy any 4 items🔥 get 15% OFF Buy any 5 items🔥 get 20% OFF Buy any 6+ items🔥 get 25% OFF
And get FREE SHIPPING with any 3+ items.
Save with Aerre Rewards!
Aerre Rewards is a membership program designed to give you deeper discounts and access to exclusive benefits. Membership is just $10 and lasts for 2 years.
Aerre Rewards membership costs just $10 and lasts for 2 years. Membership will auto renew every 2 years until cancelled. You can cancel anytime in your account.
*Extra 5% off applies to normal 3+ bundle discounts- it does not apply during sale periods where these discounts might already increase.
Manage your membership
To manage your membership, click the button below to view your account. When on your account page, click the menu bar at the top to navigate to your membership portal.
Buy any 3 items🔥 get 10% OFF Buy any 4 items🔥 get 15% OFF Buy any 5 items🔥 get 20% OFF Buy any 6+ items🔥 get 25% OFF
And get FREE SHIPPING with any 3+ items.
Save with Aerre Rewards!
Aerre Rewards is a membership program designed to give you deeper discounts and access to exclusive benefits. Membership is just $10 and lasts for 2 years.
Aerre Rewards membership costs just $10 and lasts for 2 years. Membership will auto renew every 2 years until cancelled. You can cancel anytime in your account.
*Extra 5% off applies to normal 3+ bundle discounts- it does not apply during sale periods where these discounts might already increase.
Manage your membership
To manage your membership, click the button below to view your account. When on your account page, click the menu bar at the top to navigate to your membership portal.
Try for 30 days, risk free. If you're not 100% happy, we'll give you a full refund!
0 perfumes delivered
Note: Àerre is not associated with Burberry's Hero. Use of other brands' trademarks is solely for the purpose of helping consumers identify smell. We do not make counterfeit versions of Burberry's Hero. We make our own formulations, inspired by famous perfumes.
Concentration: 20% Gender:Men Vegan | Cruelty-free | Made in France
Command attention with Àerre’s Autograph, our daring impression of Burberry Hero. Fresh pine needles meet spicy black pepper and bergamot, capturing the raw strength and refined stillness of masculinity.
Rooted in smoky cedarwood and earthy vetiver, it’s a scent that speaks of freedom, courage, and quiet power.
Move with purpose and presence with Autograph, inspired by Burberry’s Hero—a fragrance for those who lead with instinct and leave a legacy without needing to say a word.
Top Notes (The first notes you smell) - Pine Needles
Middle Notes (The heart of the perfume) - Incense, Resin
Bottom Notes (The notes that linger all day) - Cedarwood
Vegan | Cruelty Free | Clean Ingredients
Ingredients: Alcohol, fragrance and water. All our fragrances are made in France, are vegan and made with a high-end blend of natural ingredients and safe synthetics. If you're concerned about potential allergens, please email us at hello@aerre.co
Here are the details: Alcohol Denat, Parfum (Fragrance), Aqua/Water/Eau, Methyl Dihydrojasmonate, Iso E Super, Dipropylene Glycol, Acetyl Cedrene, Tonalid, Dihydromyrcenol, Limonene, Ethylene Brassylate, Cedrol Methyl Ether, Linalyl Acetate, Ambroxan, Beta-Pinene, Alpha-Pinene, Myrcene, Alpha-Cedrene, Cis-3-Hexenyl Salicylate, Allyl Cyclohexylpropionate.
Masculinity Reimagined: Àerre's Autograph inspired by Burberry's Hero
What happens when masculinity is reimagined—not as dominance, but as duality? You get Autograph by Àerre, our refined impression of Burberry’s Hero, made for the man who leads with both strength and stillness. Inspired by the mythic, transformative spirit of Burberry’s Hero, Autograph by Àerre channels freedom, power, and purpose.
Burberry’s Hero marked a bold new direction under Riccardo Tisci, and Autograph by Àerre mirrors that energy with precision. Man and horse in perfect rhythm—this iconic imagery fuels both the visual and olfactory journey of Autograph by Àerre, just like Burberry’s Hero.
The scent opens bright: bergamot cuts through with crisp clarity, just like in Hero by Burberry. Then comes spice—black pepper at the heart of Autograph by Àerre, adding fire and definition. Pine needles, fresh and green, mirror the raw, untamed character of Burberry’s Hero.
Then, the soul of the scent emerges. Smoky cedarwood and grounding vetiver form the base of Autograph by Àerre, a nod to the earthy, primal richness of Hero by Burberry. It’s elegant, but never polished smooth. Like Burberry’s Hero, it speaks in silences and lingers long after.
Even the bottle of Autograph by Àerre reflects the story behind Hero by Burberry. Sculptural and bold, its shape draws from a horse’s hoof—an abstract homage to strength, motion, and the wild. It’s a design that, like Burberry’s Hero, says as much as the scent inside.
What makes Hero by Burberry unforgettable is its philosophy: masculinity as movement, not a mould. Autograph by Àerre takes that idea further—bringing the hero’s journey to the everyday. It’s wearable myth. Real power without the performance.
Wear Àerre’s Autograph when you want to ground yourself, spark something new, or simply feel your sharpest. Just like Hero by Burberry, it’s a scent of becoming.
Whether you’ve long admired Hero by Burberry, or you're discovering its legacy through Àerre’s Autograph, one thing is clear: this isn’t just about fragrance. It’s about presence. Evolution. Identity.
Because Autograph by Àerre, like Burberry’s Hero, isn’t for the man you were yesterday. It’s for the man you’re on your way to becoming.
The finest French ingredients.
We source our scents from Provence, the world’s perfume capital. Our products are Colourant & UV filter-free, vegan & cruelty-free.
Try first, decide later.
Perfumes are personal, which is why you can try out as many full-sized bottles as you like for 30-days, risk-free, If any scent is not right for you, just send it back for a full refund or exchange. Return postage is also free when you buy 3 or more bottles - so get trying!
This depends on your usage habits. On average, one of our 50ml bottles will last for approximately 2-3 months when used once per day.
Yes. Our perfumes are made with a concentration of 20-30% aromatic compounds. This technically classifies all our perfumes as Extrait de Parfum, which makes them extremely long lasting. But we usually use the term Eau de Parfum because most people have never heard of Extrait (despite the fact that our perfumes are technically stronger than EDP).
Our perfumes are classified as Extrait de Parfum. But for ease of cummunication we usually use the term Eau de Parfum because most people have never heard of Extrait (despite the fact that our perfumes are actually stronger than EDP).
Simple. Try any perfume at home for 30 days and if you're not 100% satisfied, just send it back for a full refund or exchange. No questions asked.
Àerre is an independent fragrance house producing high-quality perfumes and fragrances that are inspired by renowned brands. Any brands mentioned are done so for illustrative purposes only, and we are in no way affiliated with these brands.
Absolutely. Our perfumes are made in France by some of the same suppliers who sell to the big designer brands. We use a high-end blend of natural ingredients and safe synthetics, and all our fragrances comply with EU and Australian safety regulations.
Customer Reviews
Overall rating: 4.8 / 5 from 32 reviews.
It smells very close to the original. (And my pup really enjoyed the packaging!)
Store owner replied:
Love this! So glad you both love it🥰 Thanks so much!
Perfect environment friendly packaging. Value for money. Smells like original and always great deal when you buy more. I am a regular now. Never buying luxury perfumes for extreme high prices again. They smell the same and last as long as expensive perfumes.
Store owner replied:
What a beautiful review. Thanks for sharing your experience and for your continued support. We’re so glad you’ve found fragrances you love. 🧡
Gifted my husband. This is his dailies now. Value for money.
Store owner replied:
Love that! 😊 So glad you’re enjoying the fresh, woody scent and the all-day longevity — thanks heaps for sharing!
I chose the fragrance based on the description of the notes contained in it.
I do not know the fragrance that this fragrance is reportedly a due of, so cannot comment on how close the smell is.
The bottles were intact upon arrival, the outer container is good enough to display with the glass bottle inside. The atomiser works well and I light the magnetic cap, really makes it easy to use.
Store owner replied:
Thanks for sharing such thoughtful feedback! 😊 So glad you’re happy with the fragrance choice, packaging, and details. We really appreciate you taking the time to share!🧡
Store owner replied:
A fragrance loved by both is always a win! Thanks for sharing your feedback and for choosing Àerre. 🧡
very true to fragrance.
my only suggestion would be to add more packaging around the bottle as mine came broken & had leaked, but the situation was resolved with no hassle & was expressed shipped .
Very Happy customer
Store owner replied:
Thanks for taking the time to share this. We’re glad you’re enjoying the fragrance and that we could help make things right after the delivery issue. 🧡
So happy with my experience and product. Easy to shop, delivered quickly, high quality packaging and smells amazing. I’ll be showing all my friends - 10/10
Store owner replied:
Thank you for the incredible feedback on our service, speed, and quality. We are so grateful for your support and for spreading the word to your friends! 🧡
The perfumes were really good. The customer service was also good.
Store owner replied:
So glad you’re happy with it! 😍 Thanks for the kind words about our product and service!
Bought for Hubby who currently has the authentic Burberry Hero, and he was very pleased with the scent. Not the same, but definitely reminiscent of the original, and it lasted all day
Store owner replied:
Thanks for the lovely review! So glad your hubby enjoyed it — great to hear it gave those Burberry Hero vibes and lasted well through the day. Appreciate you giving us a go! ✨
Store owner replied:
Thanks for the feedback! We’re glad you love the scent—next time, layering with a little moisturiser can help it last even longer✨